IntelliReach User Guide: Senders, Campaigns, Clients, Reply Tracking, and Billing
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A practical step-by-step IntelliReach guide covering senders, warm-up, campaign setup, client management, reply tracking, and invoice billing.

Table of contents
ContentsQuick Start1. Adding Sender AccountsHow to Add a Sender AccountOption 1. GoogleOption 2. MicrosoftOption 3. Custom SMTPWhat to Check After Connecting2. Warming up accountsWhen warming up is mandatoryHow to start warming upWhat do the warmup parameters meanSafe start for most new accountsWhat account statuses can you seeWhen can you use the manual “Warmed up” mark3. Creating a CampaignStep-by-step campaign creation scenarioBasic fields at the top of the formAI chat for defining the campaign taskHow it worksGood example for an AI chat requestWhy use the AI chatWhat the Intent Summary meansAdvanced mode: when to useBreakdown of all advanced mode settingsHow to decide between Precise and BroadPreciseBroadSending limits and scheduleExcluded client typesBuilding the email sequenceHow the sequence worksWhat follow-up delay meansHow to write the first emailSpintax: what it is and how to use itSyntaxWhere to use spintaxHow to use spintax properlyImprove with AIHow it worksWhen AI improvements are especially usefulCheck style: quick quality reviewSignature and unsubscribe link4. Launching a Campaign and Monitoring ResultsHow to Launch a CampaignWhere to View ResultsWhat You See in the “Campaigns” ListWhat to Look For in Campaign DetailsHow to Monitor DeliverabilityWhat’s Especially Important to WatchIf Deliverability Is PoorHow to Know When It's Time to Take Action5. The "Clients" SectionWhy you need the "Clients" sectionMain statuses in the client databaseHow to use the "Clients" sectionWhat you can do in the client tableImporting a database into the "Clients" sectionHow to fill out a company profileWhy this is convenient6. The "Reply Tracking" SectionWhat reply tracking offersHow to enable trackingHow connection differs for various account typesWhat the IMAP connection fields meanWhere to view replies after connectingHow tracking works with sequencesLimitations and practical notes7. Subscription and Invoice BillingWhen to use invoice billingWhich fields must be filled outStep-by-step instructionsWhat you can pay for by invoiceWhere to view status and documentsPractical Deliverability TipsPractical takeaway
Use this article as a checklist before the next campaign launch so the outbound process stays consistent.
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Updated: Mar 15, 2026
Briefly about the service logic: you connect sender accounts, warm them up, create a campaign, launch it, monitor deliverability and replies, and store found companies and contacts in the Clients section as in an internal CRM.
Sender account is the email inbox from which the system will send emails. In the interface, the section is called "Senders", but essentially these are simply your sender accounts.
Our recommendation for getting started: Begin with ordinary personal Gmail and Outlook accounts. Such inboxes typically have higher baseline trust from email services, so it's usually easier to achieve good deliverability at first. Later, once you understand warm-up and reputation management, you can add business Google Workspace, Microsoft 365 accounts, and addresses on your own domain.
Account type — When to use — How to connect
Simple rule: If it's possible to connect Google or Microsoft directly, that's usually the most convenient. Use SMTP connection if your email isn't from these providers or you use your own domain.
For advanced users: If you connect business email on your own domain, authorization alone is not enough. For proper deliverability, the domain usually must have at least SPF, DKIM, DMARC, and correct MX records configured. If you run your own mail server, you typically also need PTR / reverse DNS. Without these records, emails may consistently land in spam even with good content.

Screenshot: the "Senders" section with a list of senders and a button to add a new account.
This is the simplest way to connect Gmail. You do not need to enter your main Google account password into the service manually.

Screenshot: Google sender account connection window.
This option is used for non-standard emails. Here, precise SMTP settings provided by your mail provider or domain administrator are important.
Field — Meaning — What it affects
smtp.example.com. Determines where the service connects to send mail.If your provider uses port 465, this usually means a secured SSL/TLS connection. If using your own SMTP, always take the host, port, and security type from your provider's instructions.

Screenshot: manual SMTP form for connecting a sender.
Warming up means gradually increasing a mailbox's activity. Simply put: you don't start sending lots of emails right away, but let the mail service get used to the account's activity.
Why warming up is needed:
- reduces the risk of being marked as spam;
- decreases the chance of blocks from Google, Microsoft, and other providers;
- helps achieve better deliverability before starting real campaigns.
Practical advice: for cold outreach, it's safer to warm up accounts not for just a few days but for 3-4 weeks. This is especially important for new mailboxes, accounts after a pause, and domain mail that hasn't been actively used before.

Screenshot: warmup launch dialog with warmup parameters.
Initial number of emails per day: How many emails to send on the first day of warmup. The more cautious the start, the safer it is for a new account.
Daily increase: By how many emails per day to increase the volume. Sets the speed of load increase.
Warmup duration: How many days the warmup will last. The weaker the account's reputation, the more useful a longer warmup is.
Currently, for a new account the code creates a basic short warmup template by default: 3 emails on the first day, then +3 emails per day, and duration of 7 days. But for actual cold emailing, this is often insufficient, so it's safer to extend the warmup to 3-4 weeks.
If your account gets a spam-related status, you shouldn't continue mass sending. The right response: stop sending, warm up the account again, and review your texts.
Only if you are sure that this mailbox has already been reliably warmed up before, outside the current system. If you are not sure, it's better not to skip the warmup.
In IntelliOutreach, creating a campaign consists of two main parts:
Best practice: first, set up whom you want to write to, and only then work on the text. This way, your emails will be more targeted and your conversion rate higher.

Screenshot: initial screen for creating a new campaign.
Campaign name: The name of your campaign. Make it clear, so you can quickly distinguish campaigns by market, product, or hypothesis later.
Test launch: Trial mode. Useful if you want to carefully check the setup before a larger launch.
Send to clients: Send to already existing companies from your Clients section. Enable if you want to write to your internal client database (CRM) instead of a new search.
Client types: Which types of clients from your CRM you want to send to. For example, only potential clients or only hot leads.
Excluded client types: Which types of clients need to be excluded. Useful if part of the database is clearly not relevant to your offer.
The form contains a block for AI-based campaign description. This mode is convenient when you don’t want to manually configure the audience with all settings. Just describe the task in plain language and the system helps turn it into a structured campaign.
“Find companies in Ukraine who could benefit from internet marketing: clinics, manufacturers, and online stores. I don't want too wide a sample, only companies with a website and email are of interest.”

Screenshot: AI chat block for campaign task description.
This is a brief summary of how the system understood your task: who to search for, where to search, how widely to search, and from which sources to collect companies.
If the summary is not accurate, do not start the campaign right away. Either clarify the task in the AI chat, or enable advanced mode and adjust everything manually.
Advanced mode is needed when you want not just to describe the campaign in general, but to manually control all important search parameters. This is the mode for precise settings.
Search goals: Whom exactly do you want to find: niches, company types, roles, segments. This is the basis of the search. The more precise the goal, the higher the quality. In the current interface, keep up to 5 key search directions.
Country: Search country. Restricts the geography of the whole campaign.
Business category: Main business categories. Strongly influences the relevance of found companies.
Business subcategory: Narrower subcategories within the main category. Helps narrow the sample and reduce noise.
Target audience description: Text description of the ideal client. Helps the system better match good leads.
Regions: Specific cities, areas, or regions. If you don’t want the whole country, specify required locations manually.
City size: Big / Middle / Small: Auto-selection of cities by size. Speeds up geography setup. E.g., find only big cities or small local markets.
Preferred company sources: From which sources to collect companies. Affects if the database comes from official registry, website search, Google Maps, Instagram, Prom.ua.
Override web search: Force enable, disable or leave automatic web search. Useful if you know for sure whether you need website search.
Override map search: Force enable, disable or leave automatic map search. Especially useful for local businesses: salons, clinics, restaurants, workshops, offline points.
Website presence: Whether having a website is required. You can search for any company, only with or only without a website.
Social media on site: Whether there are social media links on the site. Helps filter more “packaged” companies or less developed ones.
Email presence: Whether having an email address is required. If only direct contact is crucial, make email required.
Phone presence: Whether a phone number is required. Useful if you need a more complete company card for multichannel work.
Audience mode: Precise — narrower and more targeted. Broad — wider and more free. Precise is best for quality, narrow targeting. Broad is best for wide sampling and later filtering.
Geography coverage: Selected regions — only chosen regions. Countrywide — the entire country. Defines the campaign’s geographic scale.
Business model: Business type: online, offline/local, hybrid. Helps distinguish internet businesses, local offline, and hybrid models.
Company size estimate: Estimate of company scale: one person, micro, small, medium, and above. Useful if your offer is for small companies or, conversely, for larger businesses.
Desired result volume: Desired result volume. Normally, this is generated by the AI summary and search strategy, not a separate manual setting for daily work.

Screenshot: advanced campaign mode with manual search configuration.
Daily email limit: Maximum emails per day for each sender account. For best deliverability, keep the limit moderate. Interface maximum is 40 per day per account.
Sending days: Days of the week allowed for sending. For B2B outreach, it’s usually best to leave business days only.
Start time: When sending starts. Match to the recipient's office hours.
End time: Latest time allowed for sending. Avoid late times unless necessary.
Sender account selection: Which sender accounts participate in the campaign. If not restricted manually, all available connected accounts are selected by default.
Important logic from the code: the actual sending speed for new accounts increases gradually, even if you set the desired maximum immediately in campaign settings. Currently, the system limits a new account as follows: up to 1 month — 5 emails/day, up to 2 months — 10, up to 3 months — 20, afterwards — up to 40. So you may set the desired upper limit at once, and the real sending volume will increase as accounts “mature.”
A high daily limit doesn’t make the campaign “better.” It just loads your accounts faster. In general: the fewer emails sent per account per day, the better. Add more accounts if you need to send more emails.

Screenshot: sending limits and schedule in campaign settings.
You can immediately exclude client types who shouldn't receive the new campaign in this block. This is helpful to avoid writing again to those who shouldn’t receive cold emails anymore.

Screenshot: excluded client types in campaign settings.
Each campaign uses an email sequence: the initial message and follow-up reminders. In the current interface, you can build up to 3 steps: the first email and up to two further follow-ups.
This is the pause between emails. For example, if the follow-up email has a 3 days delay, the second message will go three days after the previous step if the person hasn't replied.
Spintax is a way to generate several natural variations of the same text. The system randomly inserts one of the variants so the emails aren’t all identical.
Use the format:
{Hi|Hello|Good day}This means one option will be randomly selected in the email.
For subject and body, there is a “Improve with AI” button. It rewrites your current draft in a neater, clearer, and more deliverable form.
Each AI generation or regeneration costs 30 credits. This applies to subject and body improvement.
The form has a quick style check for the subject or text variant. This helps you quickly see what looks good and what may hurt perception or deliverability.
This is not a replacement for common sense but is a good final check before sending.
Use sender name in signature: Inserts the sender account's name in the email signature. Makes the email more personal and natural.
Add unsubscribe link: Adds an unsubscribe link. Useful in some situations, but in the first cold email extra links can reduce deliverability.
If you are unsure, don't overload your first email with links. The interface shows a warning that an unsubscribe link in the first cold email can reduce inbox placement.

Screenshot: email sequence and follow-up steps editor.

Screenshot: campaign list with statuses and launch action.
Launching cold outreach without warmed-up accounts is risky. The service explicitly warns that this can affect deliverability and may even lead to blocks.
The main data is viewed in two places:
For this, the campaign has a “Deliverability Test” (Deliverability Test) block. It shows where test emails typically end up:
If Deliverability Is Poor
- Pause or stop the campaign.
- Give sender accounts at least another week of warming up.
- Lower the daily limit per sender account.
- Simplify your texts: fewer links, less “salesy” phrasing, less formatting.
- Check the email subject and first sentence: these often hurt deliverability the most.
- After this, monitor deliverability metrics again and only then consider scaling up.

Screenshot: deliverability test block in campaign details.
The "Clients" (Clients) section is the internal client database (CRM) within IntelliOutreach. Here you can store companies you are already working with or want to work with: those found by the system, imported manually, or added from your inbox.
The system can also use additional custom statuses if allowed by your plan and settings.

Screenshot: client table with search, filters, and bulk actions.
You can import a database from .xlsx, .xls, or .csv files.
According to the current interface logic, import does not replace company search, but simply adds ready data to the internal client database (CRM). The service also checks email addresses during import.

Screenshot: client database import from a file.
You can keep the following information in a company profile:
Reply tracking allows the service not only to send emails but also to see incoming replies from your mailboxes. Thanks to this, replies are gathered in one place, and subsequent email sequences behave correctly.
The main benefit of tracking: when someone replies, you see it in the unified inbox section, can respond quickly, link the conversation to the client's card, and avoid unnecessary follow-up emails.

Screenshot: enabling reply tracking and IMAP setup.
Account Type: Google OAuth
Account Type: Microsoft OAuth
Account Type: Custom SMTP
IMAP Host: Incoming mail server address, for example, imap.gmail.com. The service uses this to read incoming replies.
IMAP Port: The port of the incoming mail server. Determines connection type and whether the service can connect.
Security / SSL: Secure IMAP connection mode. If set incorrectly, tracking will not work.
Password / app password: Password for reading mail or a separate app password. Required for authorization to incoming mail.
Do not confuse SMTP and IMAP. SMTP is for sending, IMAP is for reading incoming emails and replies. If you mix up the host or port, tracking will not connect.
After enabling tracking, replies appear in a unified inbox section, which usually features:
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Screenshot: unified inbox with replies after enabling reply tracking.
If paying for a plan by bank card is inconvenient for you, in the Profile section there is a separate Invoice Billing block for non-cash payment via invoice. This scenario suits sole proprietors, LLCs, and other legal entities that require an official invoice for a plan or additional credits.
According to the current product logic, you save your company details once, then create an invoice, and after the administrator confirms payment, your subscription or credits are activated automatically.

Screenshot: Invoice Billing section in profile for non-cash payments.
Company name
The legal name of the company or sole proprietor
Will be included in the invoice and payment documents
EDRPOU
EDRPOU code or TIN/registration code
Required for proper invoice processing
Legal address
The legal address of the company
Used in the billing profile and documents
Postal address
Postal address, if different from the legal address
Required for details and document circulation
Billing email
The email address to receive invoices
The system will send PDF invoices and related documents here
Signer name / Signer title
Full name and job title of the signer
Used for legal entity documents
Notes
Additional comments for the invoice
Useful for internal remarks or accounting requests
What happens after payment: Once you send the payment confirmation to support@intellireach.agency, the team will verify the payment, and within the day your plan will be activated and credits granted. If the invoice included the plan, the system will switch your subscription to monthly invoicing mode, so in the future new invoices will arrive automatically. At the end of the month, a report of work completed will also be sent automatically.
How credits work: In this logic, 1 credit = 1 found lead + one email sent to them. That is, a credit is spent not just for the search or just for sending separately, but for the complete basic step: the system finds a lead and sends an email.
Below on the same page there is a section for payment document history. There you can view created invoices, payment deadlines, download the PDF invoice, and, if available, related acts.
If your subscription already works via bank transfer, your profile will also show the fields Next invoice date and Next payment due date.
In the current process, payment confirmation is still performed manually by an administrator. If the invoice is not paid on time, then after a grace period of 5 days the paid subscription may revert to the free plan.
A simple rule: if you are in doubt between "making the email prettier" and "making the email simpler," the simpler, calmer, and more natural option usually wins for cold outreach.
Use these patterns inside IntelliReach to launch safer outbound systems, improve reply quality and keep workflows consistent.